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The grass we make is synthetic, it's plastic! We're all well aware of the irony; yeah, we know, we're parading as eco-friendly, yet we're using plastic-one of the world's top polluters-as base material for our product.
BUT HEAR US OUT!
Since the discovery of plastic around 75 years ago, we have relied on it significantly in our daily lives. From household products to spaceships, we depend on plastic because it is practical, durable, versatile, and not to mention, inexpensive. Compared to wood, metal or glass, plastic has been consumed more as a material for construction worldwide. Plastic is very light and may therefore be transported for a relatively low price matched with other materials for packaging, construction and medical use. It’s also robust under most environments and it is bio-inert--meaning it could come into contact with food without risk of contamination. It’s moldable into different shapes, can be recycled, and is cost-effective for a multitude of uses.
In fact, when it comes to construction materials and vehicle parts, manufacturers are more inclined to make use of plastics because they are more eco-friendly!
Due to their durability, plastics experience very minimal corrosion, thus extending vehicle life.
If a car is not damaged, it will be used for a longer time, so there is no immediate need to exchange and therefore less depletion of more resources that make up the other parts. It’s also versatile; it may be designed to whatever form necessary, permitting enhanced creativity and innovation. You can create anything from a sturdy fixed shape tube in your engine or a flowy one depending on the needs of the car’s process! It’s also flexible, it can adjust to any part of the vehicle. It’s safe, comfortable and inexpensive! Plus, it’s highly recyclable too!
Plastic is eco-friendly in the sense that if plastic were not to be used, more energy would be needed to manufacture the alternative parts! And, if we buy a car with no plastic components, it would be so heavy that more fuel will be used up and burnt on every trip! It’s worth noting that plastic parts make vehicles lighter, so less petroleum will be combusted in order to move them around, therefore the plastic helps a lot in lessening carbon emissions produced!
In the construction industry, plastic materials are also preferred to save up on money and to help the environment. All over the world, hollow blocks are being made with incorporated plastic waste and concrete. In India, the government is using the same mixture to build their roads. Apparently, plastic makes hollow blocks up to five times (5x) stronger than those made out of concrete alone! At home, we also have lightweight plastic tubes for plumbing that are now more preferred than metal because they’re lighter, cheaper and easier to maintain. We have plastic toilet seats because of the same reasons, too!
Advancements in technology also give way to plastic integration in wood, creating weatherproof wooden planks where water droplets will only slip down. These are mainly used for outdoor patios, pool sides and roof decks that offer that rustic look without having to worry about termites and water damage.
We apply plastics in a wide array of consumables,
yet we aren’t mindful that we’re even buying them because they’re so cheap!
For example, the price of fruits at a local market without plastic packaging compared to those at a supermarket are different. As consumers, we only consider that maybe the prices of the fruits are more expensive in supermarkets because they have to maintain their freshness through refrigeration, or that we’re paying extra because they have more employees to give wages to compared to those at wet markets. We barely consider that perhaps the prices are also higher at supermarkets because they’re individually packaged in plastic.
That’s how cheap plastics can be: that we don’t take their price into consideration if we buy something wrapped in it. We quite often take them for granted.
It is unfortunate that most of us see plastic not as the useful commodity that it is, rather as a form of consumption: that the demand for plastic is just because of the demand for other items – like pristine food with longer shelf life. However, that does not negate the fact that we need plastic for almost everything. They’re present from household items to electronics, all of which, we use daily but we barely even notice the plastic in them. We rarely give credit to all the benefits we get from plastics. A lot of times we blame it for our world’s fast deterioration, and we avoid its use when we can. We rarely stop to consider how much we could lose if plastics were not an option we could take. The truth is: our plastic problem wasn’t caused by plastic; they’re caused by humans who take plastic for granted.
The choices we make in deciding what we want to live with isn’t always black and white, we keep on asking ourselves “will this last?” and “is this worth it?”. Kind of like when you’re dating and you’re pondering if you’re ready to be in a serious relationship already (hint: we are!) And these choices are not just made with one factor, we count overall impact and stability, not just face value.
You’re buying a food container and you have two options: one made of durable plastic, and one made of metal with the same durability. If you were to weigh pros and cons, how would you choose?
On the one hand, the plastic container is cheaper than the one made of metal. Second, you never have to worry about rust with the plastic container. Mold won’t be a problem too. The plastic lid is also waterproof and would definitely last longer than the metal lid if unused. It’s also safe to place inside the freezer. The only downside that commonly comes into our minds is: it’s plastic. It’s not eco-friendly.
That’s a myth.
You see, when you buy the plastic container, you will be able to enjoy your food infinitely with no worries. It’s more practical and reasonable, unlike the metal one which you have to maintain in order keep spick and span. If you leave them in your cupboard for a long period of time, the plastic will stay the same while there can be damage to the metal lid like rust or mold.
But why take that risk?
What most of us fail to acknowledge is that metal is not a renewable resource and every time we discard metal products, some mountain is being destroyed for more. Lives are exposed to hazards every day in mines, and just the cost to transport metals is a lot more expensive than plastic by a long shot. It’s heavier, it needs more space; it’s definitely more difficult to import and export than plastic.
Plastic, however not a renewable resource, is durable and highly recyclable in the hands of responsible owners. It’s designed to last for decades—which is why we have so much of it, it’s hard to get rid of—and if we use that particular trait to our advantage, we can end up just reusing everything we already have.
Single-use plastics are the bane of our existence.
You use them for five minutes and they live forever in a landfill, or worse, the oceans. We advocate against irresponsible use and handling of these items. The rate of plastic waste in our oceans is already upsetting as it is, and we are doing our best to keep our products out of the landfills and waters, and back into the cycle. We are working towards a circular economy for our products: so by the time our turf has served its and your purpose, there’d be a retirement plan waiting for it.
Before you think about the environmental downsides of our products, keep in mind that our aim is to satisfy our customers by giving you what you need all while keeping our Earth healthy the best we can. We’re laying out our cards, explaining the ecological ups and downs and giving you the power to weigh your options. We are inclined to believe that this path we are treading is the right one for a sustainable future.
We’re banking on our products’ durability so that you won’t need to get new items anytime soon. There’ll be less carbon emissions to introduce to the Earth by sticking to one.
We’re offering convenience, because odds are you’re too busy living your life to the fullest that worrying about the skeletons in your backyard is the last thing on your mind.
By the time you’ll need to change your turf, you will have probably forgotten all about the skeletons anyway! (By the way, no one will ever be able to dig up whatever’s in your backyard without you knowing! We’re selling you peace of mind by assuring you that you never have to wake up one day and enter a portal to a jungle which only leads to your lawn; and that you’ll never have to be back from a week’s worth of vacation and come home to Jumanji. We’re giving you all this because we want the same things you do: a constantly fresh cut yard that needs little to no attention and some way to make the world a better place. We’re giving you a chance to do both at the same time.
If you’re wondering how everything we just said connects to our product, it’s this: MegaGrass is made of plastic! But the money, TIME and resources you save in tending your lawn with us are not only worth it, you’re also investing in saving the world with us.
So yes, it’s plastic, but it’ll last a decade. Yes, it’s plastic, but you won’t need to mow it, EVER. Yes, it’s plastic, but you’re not wasting fuel and electricity consumptions on mowers. No carbon emissions = cleaner air around you! Yes, it’s plastic, but you’re saving time instead of mowing—precious time you can NEVER get back. You’re cutting down on water waste because there’s no need to water it! You’re not buying things for tending lawn like big scissors that’ll rust in a few months; or uncomfortable rubber gloves you’ll only use twice before one or both go missing. Yes, it’s plastic, but you’ll never need pesticides with chemicals to keep insect-ations (insect infestations) at bay! And yes, it’s plastic, but the advantages of having us in your yard are at better odds keeping the Earth happy than a lawn that’s as demanding as the government!
While there are debates on whether plastics can be environmentally-friendly, we, at MegaGrass, believe that plastic is not inherently such a bad thing in the hands of the right people. Like you! You’re in our site probably thinking “I want this, but I don’t want to destroy the Earth.” We hope we’ve convinced you that you won’t! We’re addressing other environmental problems by giving you an alternative with minimum impact.
We believe that sustainability can be achieved through the use of our products because even if we’re making synthetic grass, we’re doing without all the other wasteful things that are harmful to the environment which you could be doing with a legit lawn.
We are committed to taking further steps to better our processes in order to emit less carbon into the atmosphere; to give you better products that you’re gonna want to stick with for a long time; to keep our carbon footprint at a minimum and most importantly, to find ways for sustainability with our products.
It’s not a perfect world, we accept our facts. But we also think about yours. We’re in this because the alternative is more wasteful. We’re in this because this is the best way we know how to help. We’re in this because there’s always different sides to one story.
This is ours.
We hope you’re with us in this, too.