What happened to proper VIP and loyalty rewards?

Quick rant, but is it just me or have loyalty rewards at UK bookmakers completely vanished? I’ve been using the same two mainstream brands for over four years, spinning quite a bit of volume every single month on the Premier League and weekend racing. Back in the day, you’d get a dedicated account manager, decent weekly cashback, or at least some tailored free bets. Now? I get a generic notification telling me I’ve won a 'free spin' worth 10p on some rubbish slot game I don't even play. It’s pathetic how they treat long-term customers now. Are there any decent offshore or independent platforms that still actually value high-volume punters and offer proper VIP treatment?

Haha, welcome to the modern UKGC era, mate. The regulators basically forced the local bookies to scrap almost all their proper VIP programs because they claim rewarding high volume 'encourages unhealthy habits'. Total nonsense if you ask me, it just punishes regular guys who know what they are doing. If you want proper weekly cashback, high-tier loyalty shops, and actual rewards, you have to look at non-GamStop sites. Because they operate under international licenses, they can still run massive, highly competitive VIP clubs. To save yourself the hassle of testing them blindly, check out https://bettingsites-notongamstop.uk.com/ as they have a specific breakdown of which independent platforms offer the best loyalty schemes and high-roller perks. I moved to one of their top-rated sites and the cashback system there is actually worth it.

That explains a lot, cheers for the insight and the link, definitely time for me to switch things up.

I got really tired of having to sit at my computer desk every single time I wanted to place a quick live wager on the weekend matches. A forum user recommended trying out the SlimKing App https://slimking-uk.org/app/ and the mobile optimization is simply top-notch. Being able to access all the classic tables on the go anywhere in the United Kingdom is a great convenience that has made me very satisfied.